Soft Life Ski
Hemsedal
A vibrant skiing festival merging skiing with an unforgettable party experiences.
The festival includes skiing, brunches, and music events, tailored to attract a diverse community, particularly from Black and Afro-Caribbean backgrounds. The project’s core message, "Our Vibes, Our Music, Our Way," emphasises creating a fun, inclusive environment where participants can enjoy skiing while connecting with like-minded people.
The aim is to offer a luxury ski festival experience, breaking down misconceptions about skiing and making it more accessible.
For SLS, I provided a comprehensive branding package, which included the creation of the primary SLS logo, an event-specific logo, and a suite of marketing assets designed for both digital and physical platforms.
These assets helped promote the ski festival’s unique vibe and experience, merging skiing with a luxury party atmosphere.
The deliverables ensured a cohesive and visually impactful brand identity across social media, event signage, and promotional materials, supporting SLS in attracting their target audience and building a strong community presence.
Instagram DJ Presentation posts
Blank Social Media & PoS Templates - For general updates & keep warm
Social Media Templates in use (mockup)
Do You Have a Project in Mind? Let's Talk
